Research
The Stablecoin Spend Index
What businesses actually accept, measured from primary sources rather than announcements. Every figure on this page is computed from the merchant database at build time.
Last computed · 40 records · 67 cited sources
- Accepting merchants
- 38
- Fully verified
- 22
- Check within 180 days
- 57.9%
- Stopped accepting
- 2
What the numbers say
The directory currently holds 40 researched merchant records, of which 38 accept stablecoins today. 22 carry a completed editorial verification against the merchant’s own documentation; the rest are marked as varying, which in almost every case means the merchant confirms crypto acceptance but delegates the asset list to a payment gateway.
USDC leads acceptance at 29 merchants ( 76.3% of those accepting), ahead of USDT at 21 (55.3%). That ordering is worth dwelling on, because it inverts the market-capitalisation ranking of the two assets. Tether is substantially the larger stablecoin by supply, but USD Coin is the one merchants put on their checkout — a gap driven by regulation rather than preference, and visible most sharply among European merchants whose gateways withdrew USDT under MiCA.
The most striking figure is not an adoption number at all. Of 38 accepting merchants, 15 do not publish which blockchain network they settle on, and 5 do not publish which stablecoins they take. Those gaps are not gaps in our research — they are the merchants’ own silence, and they are the single largest practical obstacle to paying a bill in stablecoins without losing money to a wrong-chain transfer.
Acceptance by stablecoin
| Stablecoin | Merchants | Share |
|---|---|---|
| USDC | 29 | 76.3% |
| USDT | 21 | 55.3% |
| DAI | 9 | 23.7% |
| USDP | 9 | 23.7% |
| EURC | 7 | 18.4% |
| GUSD | 7 | 18.4% |
| PYUSD | 4 | 10.5% |
| TUSD | 3 | 7.9% |
| USDG | 1 | 2.6% |
A further 5 merchants confirm crypto acceptance without naming any stablecoin. They appear in no row above, and treating them as USDC or USDT acceptors would be a guess dressed as data.
Settlement network adoption
Where stablecoins are spendable
| Category | Merchants | Share |
|---|---|---|
| Web Hosting | 11 | 28.9% |
| Cloud Hosting | 10 | 26.3% |
| Security & Privacy | 8 | 21.1% |
| Shopping & Retail | 8 | 21.1% |
| Domain Names | 7 | 18.4% |
| Flights | 6 | 15.8% |
| Travel | 6 | 15.8% |
| VPN Services | 6 | 15.8% |
| Ecommerce | 5 | 13.2% |
| Gift Cards | 4 | 10.5% |
| AI Tools | 3 | 7.9% |
| Developer Tools | 3 | 7.9% |
4 further entries with smaller counts are not shown.
The distribution is lopsided and always has been. Internet infrastructure — hosting, VPS, domains, VPNs, proxies — dominates because those businesses sell to a technical audience, bill in small recurring amounts, and have low chargeback exposure. Physical retail is almost absent. Anyone claiming stablecoins are becoming a general consumer payment method should be asked to explain this shape.
How merchants take the payment
| Payment gateway | Merchants | Share |
|---|---|---|
| BitPay | 7 | 18.4% |
| CoinGate | 5 | 13.2% |
| Crypto.com Pay | 3 | 7.9% |
| Binance Pay | 2 | 5.3% |
| Coinify | 2 | 5.3% |
| Direct crypto payment | 2 | 5.3% |
| Third-party crypto gateway | 2 | 5.3% |
| xMoney | 2 | 5.3% |
| BVNK | 1 | 2.6% |
| Coinbase Commerce | 1 | 2.6% |
| CoinGate | 1 | 2.6% |
| ColorCrypto | 1 | 2.6% |
9 further entries with smaller counts are not shown.
- Via a payment gateway
- 32
- Direct wallet transfer
- 5
- Gateway not disclosed
- 6
Almost nobody takes a direct wallet transfer. That is the quiet finding in this section: merchant stablecoin acceptance is, in practice, gateway acceptance. The merchant chooses a processor, the processor chooses the asset list, and the asset list changes without the merchant announcing it. It is why so many records in this directory carry the status “payment availability may vary” rather than a fixed list, and why what changed is a more useful page than it sounds.
Named markets
| Country | Merchants | Share |
|---|---|---|
| United States | 6 | 15.8% |
| Netherlands | 5 | 13.2% |
| Lithuania | 4 | 10.5% |
| Canada | 3 | 7.9% |
| Germany | 3 | 7.9% |
| Singapore | 3 | 7.9% |
| RO | 2 | 5.3% |
| AT | 1 | 2.6% |
| CZ | 1 | 2.6% |
| Estonia | 1 | 2.6% |
10 further entries with smaller counts are not shown.
Evidence behind the index
- Cited sources
- 67
- Sources per merchant
- 1.8
- Third-party only
- 3
- Recorded changes
- 22
Every acceptance claim counted above is backed by at least one URL a reader can open. The 3 records resting only on independent reporting rather than on the merchant or its processor are excluded from “verified” by a schema rule, not by editorial discretion — the build fails if anyone tries. The verification methodology sets out the evidence hierarchy in full.
Methodology and limitations
How the figures are produced
The index is recomputed on every build from the merchant collection. There is no separate statistics store to fall out of sync, and no figure is entered by hand. The denominator for share calculations is the 38 merchants whose acceptance is live; records marked as no longer accepting are excluded from adoption percentages and counted separately.
What this is not
It is not a measure of transaction volume, and nothing here should be read as one. We count merchants, not payments. A hosting company processing four stablecoin invoices a month counts exactly as much as a marketplace processing four thousand. Volume data would have to come from the gateways, and they do not publish it per merchant.
It is also a sample, not a census. It covers merchants we have researched and could verify from primary sources, which biases towards businesses that document their payment options in English. Merchants that accept stablecoins quietly, or document it only in another language, are under-represented. We would rather state that plainly than imply completeness.
Corrections
If a figure here contradicts something you know about your own business, the fix is at the record level. Tell us, with a URL, and the correction propagates to this page on the next build and appears in What’s Changed.
Quarterly reports
- Stablecoin Spend Report — Q3 2026
The first edition. A baseline measurement of stablecoin acceptance across every merchant we have verified from primary sources — and an honest account of what the data cannot yet tell us.
The Stablecoin Spend Report
New places to spend stablecoins, payment trends, merchant launches and adoption news. One email, most weeks.
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